Custom Green Tradeshow Booth Design for Dr. Praeger's Foods March 16 2017
Dr. Praeger's is an all-natural, frozen foods company based in Elmwood Park, New Jersey. The company was founded in 1994 and run by practicing cardiac surgeons Dr. Peter Praeger and Dr. Eric Somberg and their families. Their products are distributed across the United States and internationally in Canada, Europe, South America and Israel.
Dr. Praeger’s products are all-natural, preservative-free, Kosher, dairy free, free of artificial flavors and colors and MSG, trans-fat free and most are also low in cholesterol, sodium and/or saturated fats. Due to Dr. Praeger's focus on using sustainable, natural ingredients in their products, it was a no-brainer for them to partner with Boothster for the design and manufacture of an attractive, custom tradeshow booth that promotes their brand using sustainable and recyclable materials and practices.
At the 2016 Natural Products Expo West show, Boothster and Dr. Praeger's had the opportunity to reveal their latest custom, green tradeshow booth design for the company. Their requirements for NPEW were to have a main, "big" booth and then have a second much lighter, cost effective, "lounge" booth. Boothster was able to come up with a "lounge" design featuring big reusable banners in the back; two Eco-Rolla banner stands, rented furniture, and a simplified version of their normal store counter.
By working with Boothster to design and manufacture their custom tradeshow booth, Dr. Praeger's was able to display their brand in a sustainable, cost-effective way, while also maintaining brand integrity and maximizing tradeshow visitor engagement. Have any ideas for or questions about the benefits of green tradeshow booth design and what Boothster can do for your company?