Custom Tradeshow Booth Design for Smaller Distributor Focused Events August 22 2018
Made Of is a baby diaper and skincare products company that is taking an original approach to corporate responsibility, commitment to organic standards, sustainable manufacturing and transparent independent testing. They are known for their Simple, organic-first and safe everyday baby products such as Organic Baby Bath & Body, Organic skin care, Organic Cleaning and Diapers and Wipes. All of their products disclose the origin of their ingredients and test results demonstrating their efficacy. This company has taken on full transparency as it's business model, and they have the certifications and awards to back it up!
We have written about before, Made Of’s hugely successful ecofriendly tradeshow booth design for Natural Products Expo West where they were awarded the “Editors Choice NEXTY Award for Natural Living Product”, was a large size tradeshow booth designed for the large crowds that typically attend major tradeshows such as NPEW. However, When Made Of came to us looking for a new display for their smaller distributor focused events, we flipped the script to come up with a an eye-catching, compact and lightweight solution.
For many consumer product companies it is important to take a multi pronged approach to trade show marketing. On one hand, bigger trade shows like Natural Products Expo West require large, high impact trade show booth designs that can accommodate large crowds of people. On the other hand, there are distributor events where you have a smaller area to work with, and the booth design should be geared more towards displaying products and conveying your brand’s messaging, mission and values in as compact a space as possible.
For this compact, ecofriendly tradeshow display, each tiered step packs a power punch of color and represents a display space for one of their product categories. It was important that this display match the aesthetic of their other existing booth components so that they could potentially be combined in the future for a dynamic and customizable tradeshow presentation as well!
In addition to maximizing the utility of a small space, this tiered display is ultra light and fits in an over sized and thick walled cardboard box, further minimizing shipping and handling costs! To learn more about how Boothster can help you with smaller displays for your distributor focused events or booth designs for larger trade shows, give us a call or fill out our contact form here!